Overload at Scale: When Choice Stops Feeling Like Freedom Spotify, Apple Music, and regional upstarts like JioSaavn in India hit their catalog milestones years ago. By early , Spotify claimed over million tracks. Fast-forward two years: algorithmically generated content (much of it indistinguishable from human work) is flooding catalogs faster […]
The Gatekeepers Are (Mostly) Gone—But Not Without New Rules There was a time not so long ago—in or so—when breaking into music meant mailing demo CDs or chasing indie label reps at sweaty club nights. Today? If you’ve got a laptop and $ for an aggregator fee, your song can […]
If you want to see the real impact of online audio songs, don’t start with Spotify’s daily charts or YouTube’s trending page. Start at a cramped post-production suite in Mumbai in . Back then, a Bollywood assistant editor was tasked with clearing rights and sourcing tracks for a mid-budget drama. […]
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